Sustainability in the real estate sector

Over the past few years we have heard a lot about climate change and sustainability, but what began decades ago as a simple trend has evolved in our current society into a need, so it is no longer an option and much less a simple fad. To put ourselves a bit in a position about the concept of sustainable development, we must remember the definition presented in the Brundtland Report by the UN in 1987: “Sustainable development is development that meets the needs of the present without compromising the capacity of future generations to meet theirs.

We could not have better defined the concept of sustainable development, but in this article we will try to analyze the sustainable development that takes place in the real estate sector, which is one of the most powerful sectors in the world, hence the importance of adapting to this new need in order to be more responsible to the environment and future generations.

Environmental challenges for the real estate sector

As we have said, sustainability is not a whim or a fad, but rather a need, which is present in all agents in the real estate sector, from large developers to end customers. However, even if it was at the beginning of an ecological trend, more and more customers are betting on this type of initiative, which favors the proliferation of this type of property.

In fact, according to the study conducted by AEDAS Homes, approximately 60% of buyers would be willing to pay up to 13% more for a home that was sustainable and efficient.

Due to the long history of the real estate sector in our history and its traditional peculiarity in most processes, the real estate industry remains a polluting industry. Currently, this sector is responsible for 40% of energy consumption in the European Union and 35% of CO2 emissions, however, it should be clarified that this pollution is understood from the construction, consumption, deconstruction and renovation of homes, but it is still one of the greatest challenges to achieve optimal and efficient sustainable development.

Solutions for sustainable development

Thanks to the progress of numerous industries, it is becoming easier for us to face the challenges derived from pollution, let's look at some of the best options to reverse pollution and create sustainable and environmentally responsible buildings.

• Industrialized construction: This trend is characterized by producing the different components of construction in a factory, to later be assembled into the work being carried out. This technique not only boosts productivity, but it also helps to reduce construction periods, energy consumption and even the movement of material and machinery, which would lead to a lower level of emissions.
• Recyclable materials: Using renewable and recyclable materials such as wood is one of the keys to reducing CO2 emissions and decarbonizing the real estate industry. The specific case of wood not only stands out for its reuse, but we must also take into account its excellent natural insulation, which implies a better conditioned home, which does not depend on artificial energy such as heating in winter or air conditioning in summer.

Benefits of sustainable development in the real estate sector

In addition to the clear environmental benefit of sustainable development for society, final buyers also perceive a benefit beyond contributing positively to the environment and being responsible for its pollution.

In Spain itself, there are numerous tax grants for environmentally responsible buyers of buildings, such as grants and advantages that could represent up to 15% of the price of housing, making it a very profitable measure.

In addition to this, it should also be noted that a building of these characteristics has the advantage of being naturally well conditioned, without the need for heating or air conditioning, which is also a relief for customers' pockets.

And how can tokenized properties bring value to sustainable development?

Well, it really is very simple, as you already know, one of the most important aspects at Reental is the democratization of investment in real estate. This concept also involves destroying all kinds of barriers, whether it is the initial investment or the country in which the buyer is located.

This means that if we make sustainable tokenized properties available to our clients, investors from anywhere in the world could invest in the project, and if it were successful it would result in a greater number of properties with these characteristics, which in turn would imply a greater number of projects at an international level to promote this type of property.

Therefore, thanks to tokenization and decentralization, we can promote investment in sustainable tokenized properties and do our bit to this great sustainable revolution.

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